Nice article this morning in the
Washington Post about a local D.C. startup
Razoo which uses social networking to benefit social causes. The article also mentions
Kiva and other services which harness networking or individual action for social causes.
This whole realm -- social networking, social media, leveraging individual efforts online, all for social good -- is going to become a huge part of cause-based organizations' online strategy in 2008.
Related - we're hosting one of our Web Executive Seminars on
"Social Sites for Social Good" on Thursday February 28th at the National Press Club in DC (8-11 AM). We'll have a great panel of experts and audience discussion around these issues. (Tip - you can already
register!)